There is one critical question you should always ask before writing an email, ad, or any kind of sales copy:…
Avoid This Common Pricing Mistake for Online Courses and Coaching Services
There is a popular pricing formula that coaches and course creators often use to figure out how much to charge…
Client of the Week: David Martin
Ballpark something for me real quick… If you had to guess how long it would take to launch a new…
Client of the Week: Johnn Four
Almost every successful online course creator I know can look back and point to a critical inflection point in their…
Vertical Experiment: How to 10x the Potency of Your Emails and Ads
Many companies have done this, I never have… Attack verticals! Here is what I mean: Identify your best fit clients…
Client of the Week: Jen Evangelista
5 words that always get me excited: “Our launch was not fancy.” Especially when that launch resulted in $18,675 in…
Product Idea: $5 Facebook Group
Ran across an incredibly simple yet brilliant product today. Here is the gist: Name: Facebook Ad Creatives Only How it…
Tool Thinking Vs. Problem Thinking: The 2 Ways to Think About Your Business
There are 2 ways to think about your business: Tool Thinking Problem Thinking Tool Thinking is dangerous and backwards. Short…
Client of the Week: Michelle from Australia
Most course creators and coaches think they’re just one change away from getting their business where they want it to be. One…
Business Idea: An Online Course You Can Start + Scale in 30 Days
Want a bulletproof idea for a profitable online course? One you could create and start selling in the next 30…