When I first started building my email list, I was a student and working odd jobs. I became interested in building websites and started getting questions from friends and family about how to do it.
That’s when I decided to build an email list around the topic of tools for online business owners.
I figured that since everyone was asking me the same questions about building websites and using online tools, why not help?
Fast-forward 16 months and I’d built a list of 1,026 subscribers.
I’ve earned $82,046.62 in 2016 and am projected to earn $93,992.24 before the end of the year!
How did you do it?
There was no real strategy for me to earn my first 100 subscribers.
When I first started out, I tried a bunch of things out at once. After setting up my website and putting pop-ups, I got a subscriber here or there but never did anything with my list.
As I got more serious I decided to start over, so I reached out to family and friends and asked them to join my list.
Here’s a screenshot showing the form that most of my family and friends used to subscribe to my list:
Currently my list is at 1,026 subscribers.
I went from 100 to 1,026 subscribers by doing two things: 1) content upgrades, and 2) giveaways.
I started blogging every week and I include content upgrades on each of my posts. Content upgrades are an amazing way to go further with your content, because interested readers can subscribe to get more.
Since I blog once a week, each post is a new opportunity for visitors, new and old, to join my email list.
Here’s a screenshot of one of my most recent content upgrades:
I ran a giveaway in May 2016 after hearing about a lot of people having success with them.
I used a service called Gleam to publish my giveaway. I earned 88 subscribers.
My total client revenue in 2016 is projected to be $93,992.24. I’ve already earned $82,046.62 as of November 2016.
This is up majorly from my humble start in 2014 🙂
What has building an email list changed in your life and allowed you to do?
At 22 years old, sometimes it’s easy for me to get sucked into my business. Having an email list gives me the space to know that if I have a new client spot, it’ll be filled quickly.
If I want to share something new that I’ve learned, there are people who care and who benefit from it. That makes me feel amazing.
What’s next for you?
Moving forward means focusing on 3 things:
Me + Boyfriend
I wasn't serious about growing my list until I found Videofruit. I immediately joined his 10ksubs course and got to work. I did all the work that I had procrastinated and avoided for years - I told people about my list and newsletter, I started publishing weekly blog posts, I set up opt-ins, landing pages, lead magnets, content upgrades, I started pitching myself for guest opportunities in my industry. I just really put my head down and followed the course step-by-step, and now I have consistent revenue and clients and consistent list growth - and I'm not even done with the course yet!!! I'm so excited to see what I'm going to learn next and I'm ready to reach 10,000 subscribers!