When I first started building my email list, I was traveling the world and I’d visited India seven times. I lived in India for a year and half, and when my friends would come visit, they would get sick, ripped off, or scammed.
That’s when I decided to build an email list around the topic of traveling to India.
The reason I picked that was because I loved India and wanted to make the traveling experience in this country better.
Fast-forward 2 years and I had built an email list of 5,029 subscribers.
My list generates $400 a month and I’m now able to travel the world.
How did you do it?
I got my first 100 subscribers by doing one thing. I added my “India Travel” e-book as a content upgrade for every post on my website.
Here’s the opt-in offer that sits at the bottom of each post:
Currently my list has 5,029 subscribers.
I went from 100 to 5,029 subscribers by doing two things: 1) optimizing my site, and 2) search engine optimization
I attended one of Videofruit’s webinars in which they explained how important it is to have a high-converting homepage. That’s when I started taking mine seriously.
Before the webinar was over I had an optimized homepage ready.
Here’s how it came out:
In July 2016 my homepage brought in 40 subscribers:
My target audience is searching for help with their journeys to India so it’s important that they can find answers to their questions on my site. That’s why I try my hardest to create content they’ll love and that they’re already looking for.
Here’s a picture of my Google Analytics dashboard showing 4,208 unique page views that brought in 102 subscribers in July 2016 from the search term “India travel tips”:
I recommend a lot of different supplies and products to my audience through my content and I’ve built trust with them over time. All product suggestions are from past experience and link to an Amazon page that tracks purchases. This is known as an affiliate link.
Each month I earn $400 on average from product recommendations alone.
Here’s an example of products I recommend:
I’m now working on a few products of my own that I’ll be announcing soon.
What has building an email list changed in your life and allowed you to do?
Knowing that I am helping thousands of people every month is a rewarding feeling.
Because my website is constantly bringing me visitors and email subscribers, I make money on autopilot. This means I can work on my business when I want to but can take time off when needed.
What’s next for you?
Moving forward means focusing on 3 things:
Wife + Baby On The Way
Travel To India
Traveling The World
I watched Videofruit webinar where they explained how important it is to make your homepage convert well. By implementing the recommended changes my homepage boosted it’s conversion rate from 0% to 3% within an hour while still on the webinar!