Quick Nugget: How the Warrior Forum is launching a new project

Note: I’m experimenting with a new style post. My normal massive case studies aren’t going away, but occasionally I stumble across a helpful traffic or conversion strategy that someone is using and want to share it with you.

Until now I’ve felt like I have to write an entire case study on it, but I’d like to try out a series of short (< 300 word) posts where I share a quick nugget that you can use.

If you like this idea, let me know in the comments section and I’ll keep doing 1-2 of these a week.

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I’ve never spent much time on Warrior Forum. But earlier this morning I found myself there.

I looked up and saw this little gem. (click to enlarge)

Top of the Page CTA that Warrior Forum is using to build a waiting list to their product (You can see it for yourself here)

It is a little red bar at the top of the page that announces a new product is coming. The copy used here is really well put together. It’s short and sweet AND really makes me want to click it.

Smart.

Clicking the “Learn more…” button sends you to a dedicated forum thread for that product. They kind of fumble things on this side by not giving their readers a place to enter their email or otherwise be notified of the ‘something huge’ that is coming.

Not so smart.

Landing page aside, this is a very smart way to pre-sale or build a pre-launch list for your new product.

It that takes less than 5 minutes to setup and requires no new traffic and very little effort.

(You’ll be seeing it on this site soon)

Need help setting up this bar on your website?

Lucky for you, I made a short video to show you how :).

Advanced: For a tutorial on how to setup the HelloBar AND the landing Page all without knowing how to code, watch this free video.

PS: Do you like this style post? If so, let me know in the comments.